Gender equality

Series of posters made at a hackathon about gender equality. The idea was to create a different lettering style for each message in order to represent diversity as the subject affects every type of person.

Agency DDB

Creative Director Alexander Kalchev

Client Government of France

Copywriter Patrice Dumas

2018 Campaign

Cyril-Dosnon-EgaliteHF-2
Cyril-Dosnon-EgaliteHF-3
Cyril-Dosnon-EgaliteHF-4
Cyril-Dosnon-EgaliteHF-5
Cyril-Dosnon-EgaliteHF-6
Cyril-Dosnon-EgaliteHF-7
Cyril-Dosnon-EgaliteHF-8
Cyril-Dosnon-EgaliteHF-9
Cyril-Dosnon-EgaliteHF-10