![Riddim Series](https://www.cyrildosnon.com/wp-content/uploads/2022/02/Riddim-Series-Vignette-1-824x1046-c-default.jpg)
Ad campaign for the French anise liquor Ricard. We used the famous “verre ballon” (round-shaped glass) and its jugs as typographic molds, celebrating its iconic brand assets. The campaign received several awards , and led us to design a second poster series the following year.
Illustrator Cyril Dosnon
Copywriter Patrice Dumas
Agency BETC
Awards Art Director Club
2013-2014